SS25 Lookbook

As the summer sun hits SA, we wanted to create hats that would be perfect for the December holidays. Using 100% polypropylene yarn, the hats are ideal for summer.

We worked alongside Andile Buka to bring this summer campaign to life, using his Polaroid Studio Express camera, originally made for taking ID and passport photos. It was an amazing experience using this piece of technology, first launched in the 1980s. The lookbook was inspired by ID and passport photographs.